Your MVP or v1, built to hold up once real users arrive.

A first version has two jobs: prove the idea and carry real customers. Cut the wrong corners and the second version starts with a rewrite.

We build the first version of your product the way you’d want the tenth to be built: a sensible data model, real authentication and permissions, payments that reconcile, and a deployment you can repeat. Not gold-plated, just sound in the places that are expensive to fix later.

Who it's for

  • You're a founder, technical or not, with a validated idea and a budget for a proper first version.
  • Your product needs AI features (generation, search, assistants, automation) that hold up beyond the demo.
  • You want one accountable lead rather than a rotating cast of freelancers.

What you get

  1. 01

    Product design

    Flows and interface design for the screens that matter.

  2. 02

    Web application

    Front end and back end, with auth, roles and billing where the product needs them.

  3. 03

    Mobile app

    When your users need one, not by default.

  4. 04

    AI features

    Model choice, prompts and cost controls, built into the product rather than bolted on.

  5. 05

    Deployment and launch

    Hosting, domains and environments, set up in your accounts.

How it works

Your MVP or v1, designed, built and launched by people who've shipped SaaS before.

  1. v0.1

    Scoping sprint

    We agree scope, flows and architecture.

  2. v0.3

    Fixed quote

    A written plan and a fixed price before the build starts.

  3. v0.5

    Build with staging access

    You click through a working staging build early in the project.

  4. v0.7

    Launch

    We deploy to your accounts and hand over.

  5. v1.0

    Ongoing care

    Maintenance and new features, or a clean handover to your team.

you own

The repository, hosting and accounts, from day one. If you ever want to work with someone else, nothing has to be handed back.

Questions

Which stack do you use?

Whatever fits the product and your team, chosen and explained in the scoping sprint. We favour mainstream, well-supported tools so the next developer can pick up the code.

Can you build the mobile app too?

Yes, when your users need one. Mobile is part of the build, with a mobile developer from our team where the project calls for it.

What if the scope changes during the build?

It usually does a little. Changes are discussed and priced before they are built, so the fixed quote stays meaningful.

Who owns the code?

You do, from day one. The repository, hosting and third-party accounts are yours, and we work inside them.

ready to ship

Tell us where your product is today.

Idea, prototype or live product. We'll tell you honestly what it needs next.

Start a project